Learning entrepreneurship and marketing from legends like Jenna Kutcher, Scott Oldford, and Amber Housley for less than $100? Yep, the Business Bundle of 96 Entrepreneurship online courses for the price of one has already easily paid for itself.
Experts released their courses in: productivity, mindset, sales, social media, copywriting, and marketing.
I binged 9 of the courses so far. I learned new strategies, got reminded of good tips and practices, and was affirmed that much of what I’m doing is already in line with what these experts teach.
Here are the 28 key takeaways that I’m applying (and re-applying) in my life and my business.
Productivity and Mindset Key Takeaways:
- Your inner world impacts your external results.
- Step into who you are becoming by replacing limiting beliefs with affirmations.
- Journal about what you want and release HOW you are going to get there.
- Your morning routine allows you to give from your abundance, not of your sustenance.
- Put yourself in an environment that makes productivity easy.
- Plan your day in advance on Google Calendar. Create an “ideal” calendar in one color, and track your time in another. See how you actually spend your 24 hours in a day!
- Leverage your time by outsourcing – both personally (cleaning, groceries) AND in your business!
- Manage your time by creating, communicating, and holding to your boundaries.
Copywriting and Content Key Takeaways:
Don’t publish your content on the same day you write it.
Connect each piece of content with a larger business goal.
A Call To Action is an invitation to take the next step.
Repurpose your content to extend its lifecycle.
A killer caption includes a hook, storytelling, personality, and an invitation.
Your Home Page needs to: how your reader you see them, that they’re in the right place, and what outcome is possible with you.
Provide just enough information for each reader to take their next right step.
Your blog is a resource library that showcases your expertise.
Create a calendar to batch consistent content faster with quarterly and monthly themes.
Share what’s in it for the reader in the introduction of each post.
Connect your reader to your content with a question or a personal anecdote.
Keep your content evergreen…then re-introduce and repurpose it months and even years later!
Titles and headlines are how you get clicks and views.
Look for themes in your top performing posts and serve your audience more of that.
Stop creating for the sake of creating! Every post should have an objective and a result.
Your content should always assume this is someone’s first experience with your brand.
No one is tracking every word of your social posts. Repurposing content breaks the burn out cycle and gets your content seen in the algorithms.
Outsource content creation with brand standards and a trusty copywriter.
Every interaction with your content/brand makes your people think: “How can I get more of her in my life?!”
Sales copywriting converts best when it’s laser-focused on one offer.
How To Take Action On Your Content Ideas
All of this means nothing if you don’t take action and do something about it.
Do you have a content calendar to batch a month’s worth of content at a time?
Are you tracking your data on your posts to drive your business decisions?
If you answered no to any of these questions, you’re leaving money (and your precious time!) on the table.
Stop posting on a whim and hoping for the best.
With a systematized content plan, you can move the needle forward faster in your business.
Get my free templates to jump start your content plan today!
